The photographers at AddVision have been wowing brides and grooms for the past decade. But did you know they can shoot your wedding video, too? AddVision president Bryce Koechlin shares what sets his biz apart from the rest.

The photographers at AddVision have been wowing brides and grooms for the past decade. But did you know they can shoot your wedding video, too? AddVision president Bryce Koechlin shares what sets his biz apart from the rest.

How did AddVision get its start?

We started in 2006 doing videos and wedding photos. I went to OSU, and people would reach out to the Department of Art at OSU. I started doing weddings when I was still in school. We grew into doing weddings full time, doing photos and video. We went from shooting a couple weddings a year to 100 weddings a year pretty quickly.

How do you approach wedding videography?

We have two main cinematographers. That's a term that we and a lot of other people use. It plays into the style and the approach instead of using the term videography. Now, it's "Let's make this look like a movie and make it entertaining to watch."

Tell us about your cinematography offerings.

We're big on having people not pay for what they don't need. They choose how many hours they want. Every client gets the same thing in terms of the editing. It's a matter of having us for 12 hours for your wedding day or five hours. We'll do a little highlight and movie trailer. It's a three-to-five minute video. We keep it entertaining and fun to watch, and easy to show your friends and family. They also get the feature, which is the full-length version [of the wedding day]. It has more of everything in its entirety. In the trailer, we may pull one or two clips of the first dance, but the full-length will have most of the footage. The third thing that they get is chapter selection on the final product, so they can jump around to watch what they want.

How do you integrate the photography and the videography?

We always encourage the client to use us for both. We're the same company. We work well together. On the wedding day, we know what the other team is expecting. We also give couples that book us for both a 10 percent discount. That's been awesome for us.

What sets you apart?

It's customer service. It's communication. We put that first. We have some internal steps and an in-house process that makes sure we're communicating with our clients along the way. We have a lot of things we've implemented, like reaching out along the way a few weeks later, since videos can take a while to edit. It's not leaving them in the dark after a few months. Once the bride comes in and signs a contract and puts a deposit down, that's not the end of the road. We give them 100 percent during the whole project.