If you're a high-end, natural-products junkie, this won't disappoint you. The Healthy Lip Butter by Lavanila is super-moisturizing in a rich, buttery sort of way (as opposed to greasy or sticky). And with zinc oxide, it does actually provide sun protection.
The pitch: an all-natural, healthy balm to keep lips moist and protected from the sun without using harsh chemicals (no parabens, petrochemicals, phthalates or synthetic dyes)
The process: Keep it in your purse, on your desk or beside your bed and slide it on when necessary. (Lavanila also makes my favorite deodorant--the Healthy Deodorant-- so I was excited to try another of its products.)
Bottom line: This is great stuff, but I think the price is too high for what most are willing to spend. If you're looking for a natural balm that's more affordable, Burt's Bees makes good ones.