New Salty Caramels video: commercial or music video?

Staff Writer
Columbus Alive

The Salty Caramels, a local trio of folky blondes, just came out with this new video. Now, the band has been playing this song for a while now. And given the group's name, it's no secret that the musicians are big fans of Jeni's ice cream. But the question is, what is this video? I'm thinking a commercial disguised as a music video.